JUNE 16-17  The Distillery District /
Pollution Probe Clean Air Commute Exhibit

Clean Air Commute 2012 Official Kick-Off⎯ Eco-Wheels Show

@ECOWHEELSSHOW @DistilleryTO @car2goToronto @NissanLEAF_CAN @shell_canada
@GreenDutchBike @MomentumMag @MitsubishiCAN @ToyotaCanada @PollutionProbe @modrobes
@IceRoadAlex @TweeetLorraine @VWcanada @schneiderna @NissanLEAF @Yamahamotorca @ZipcarToronto

One week makes a difference. Reduce smog. Breathe easy. Show you (heart) clean air!
What: Join Pollution Probe at the official kick-off for the 2012 Clean Air Commute to raise awareness of ways to improve air quality, reduce traffic congestion, and promote employee health and happiness. Pollution Probe will officially launch the event week and open the Eco-Wheels Show in conjunction with Shell Canada’s Smarter Driver Challenge.

The Smarter Driver Challenge is led by John and Helen Taylor, the world’s most fuel-efficient couple and breakers of 90 world records; and Alex Debogroski, star of the History Channel’s hit show Ice Road Truckers. The 12-day drive and Smarter Driver Challenge will set a record for the most fuel-efficient drive across Canada.
Bob Oliver, Pollution Probe’s Chief Executive Officer, will be representing Pollution Probe and the Clean Air Commute as a guest driver in the Smarter Driver Challenge during the Clean Air Commute week.

Program: Speakers – Bob Oliver, Chief Executive Officer of Pollution Probe; welcomes the Honourable Jim Bradley, Minister of the Environment, Government of Ontario (invited); Manny Sousa, Manager, Community and Municipal Relations of Enbridge
Photo opportunities are available with Bob Oliver, Chief Executive Officer of Pollution Probe; Alex Dubogorski, celebrity driver from History TV series Ice Road Truckers; and John and Helen Taylor, the world’s most fuel-efficient couple.

Last year, approximately 19,000 employees from 189 workplaces participated in Pollution Probe’s Clean Air Commute, and logged more than one million kilometers of travel by alternative modes of transportation and prevented the release of more than 480 tonnes of air pollutants over one week. Launched in 1993, the Clean Air Commute was the first program of its kind in Canada. Participants track how they “clean air commute” to work by filling out an online tracking tool that totals the weight of pollutants that they keep out of the air while using alternatives to driving alone. All participants are eligible for a range of prizes and awards that celebrate individual and workplace achievement during this fun and friendly competition.


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